Matt McCue
Matt McCue is the Editor-in-Chief of 99U. He lives in New York City, but he is willing to travel long distances for a good meal. Find him @mattmccuewriter or email him at mccue@adobe.com.
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How to Tell Your Story
A five-step guide for how to build and develop a compelling narrative, that can be adapted to your preferred storytelling medium.
By Matt McCue
An Abbreviated History of Design in Silicon Valley
Make it New author Barry Katz discusses what led to Silicon Valley’s awakening as a design hub.
By Matt McCue
If I Had To Do It All Over Again
Leaders from across the design spectrum rethink meaningful creative and career decisions, with the benefit of hindsight.
By Matt McCue and Dan Friedell
Gemma O’Brien: The Future of Typography is Human
Technological innovations will continue to wow and delight, but they’ll also come and go. In the creative world there is no replacement for the human touch, as Australian calligrapher Gemma O’Brien shows us.
By Matt McCue
How to Run a Studio with Your Spouse
How do you build a successful career and strong marriage when your business cofounder is also your spouse? Stefanie Weigler and David Heasty, the duo behind Triboro Design, weigh in on the art of collaboration.
By Matt McCue
Rob Vargas: How to Design a Magazine Cover without Subject Cooperation
Bloomberg Businessweek Creative Director Rob Vargas, on what goes into making the magazine’s provocative covers, how he handles sensational and sensitive subject matter, and why acknowledging that he was always going to come up with terrible ideas opened up his way of thinking.
By Matt McCue
Mira Nakashima: There are No Shortcuts to Making Great Work
For 20 years, Mira Nakashima singularly focused on mastering the craft of woodworking alongside her father, her perfectionist teacher. After finally taking over the family’s studio, she looks back and answers the question: Was the sacrifice worth it?
By Matt McCue
Ustwo Rethinks the Agency Business Model
For years creative agencies have sold design advice only. But now studios are rethinking this approach to boost their defenses against roller coaster economies and the fickle whims of clients. Ustwo co-owner Jules Ehrhardt explains how they have transformed their studio into a triple threat that generates revenue on multiple fronts.
By Matt McCue
How to Fix Design
Twelve leading designers and creatives come together to point out what they feel is the most pressing issue in the field of design today – and how they would fix it.
By Matt McCue, Sean Blanda and Kiana St. Louis
How to Look Smart in Meetings
Fact: No one pays attention in meetings. So, to get ahead, you need to not pay attention better than everyone else.
By Matt McCue
Sam Stubblefield: Why Designers Must Think Like Contrarians
A creative cannot but look at the world differently. It is part of the job.
By Matt McCue
